Mini project Ideas For BBA Students To Enhance The Research skills
Developing a mini project for Bachelor of Business Administration (BBA) students to enhance their research skills is a great idea. Here are a few project ideas that could be engaging and educational: 1. Market Analysis for a New Product Launch Objective: To conduct a comprehensive market analysis for the potential launch of a new product. Tasks: - Select a product or service. - Identify the target market and segment. - Conduct a SWOT analysis (Strengths, Weaknesses, Opportunities, Threats). - Analyze competitors and market trends. - Survey potential customers to gather primary data. - Create a detailed report and presentation with recommendations. Skills Developed: - Market research - Data analysis - Strategic thinking - Report writing 2. Consumer Behavior Study Objective: To understand consumer behavior towards a particular product or service. Tasks: - Choose a product or service for the study. - Design a questionnaire to capture consumer preferences and behaviors. - Collect data th